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Brand kit

The official Save7 logos, colours and typefaces, with every file ready to download.

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Logos

Stacked is the default wherever there's room; horizontal is for tight, wide spaces. Switch any preview to On ink to check it on a dark background.

Primary lockups

The Save Seven stacked lockup: SAVE over SEVEN in heavy uppercase, the V of SEVEN drawn as a 7.

Stacked lockup

The default. Covers, hero banners, signage.

1201 × 585 · PNG · 23.5 KB

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The Save Seven horizontal lockup: SAVESEVEN set on one line.

Horizontal lockup

App bars, headers, wide banners.

2182 × 273 · PNG · 22.7 KB

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The V7 mark

The Save7 V7 icon mark: a bold V that reads as the numeral 7.

V7 icon mark

Favicons, avatars, small formats.

1385 × 1291 · PNG · 28.3 KB

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The V7 mark with save7.org set beneath it.

V7 + URL

Posters, stickers, standalone use.

1473 × 1570 · PNG · 47.4 KB

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The V7 mark with the SAVESEVEN wordmark and save7.org beneath it.

V7 + type & URL

Full call-out with the wordmark.

1473 × 1570 · PNG · 66.4 KB

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Colour

Pink is the hero, used with restraint on white and ink. Teal is the accent. Select a swatch to copy its hex code.

Teal is legible on ink but not on white. Keep it on dark surfaces, or use it as a fill behind ink text.

Typefaces

Anton for display, Inter for everything else.

Display
Anton
ABCDEFGHIJKLM 0123456789

Headlines and numbers only. All caps, tight and loud. Never for body copy.

Text
Inter
Regular
400
Medium
500
Bold
700
Extrabold
800

Body, UI and captions, in every weight from 400 to 800.

Social overlay

The Save7 social post overlay: a pink corner flash and the SEVEN wordmark framing a transparent centre, sized for a 900 by 1600 vertical post.

Transparent PNG. The checkerboard isn't part of the file.

Post template

The standard Save7 overlay for social. Place a photo behind it, keep the frame and mark intact, and post. Don't recolour or move the overlay elements.

900 × 1600 · PNG · 35.6 KB

Download overlay

Download the files

6 PNG files, 224 KB in total. Grab one, or take them all as a ZIP.

Questions about using the brand? Email media@save7.org .